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What is the Microsoft SmartScreen Filter?
Microsoft SmartScreen is a security feature offered by the Windows operating system that helps users identify malware and phishing sites, while also providing essential information about the software they’re downloading. Unfortunately, this SmartScreen feature sometimes causes headaches even for genuine, safe developers, which is quite excruciating.
For example, you’ve succeeded at promoting your software and a customer starts downloading your software, but then there’s a sudden pop up warning message, which doesn’t let the user download or install the software.
Microsoft Smart Screen Filtering Practices
Microsoft SmartScreen has a two-step process for checking downloaded software:
- First, it checks the files the user downloads from the web against an existing list of reported malicious software, websites, and programs which are not safe. If the SmartScreen Filters find any match from their list, it will warn the users by blocking it for safety reasons. This is the first step, again after checking it with all its listed files and sites, it will move to the second step, which consists of one more check.
- Second, it will check against a list of popular downloads. If your software file isn’t in that list, then again, the same thing occurs, which is showing a SmartScreen warning message. This makes it very hard for new software developers to get customers to install their software.